“I’m sorry but it’s a system generated response. Sorry you are upset with its contents but because we deal with so many people it’s not possible to deal with people as individuals”
How sad (tragic actually) is that?
TWO SIMPLE QUESTIONS
1 What is the point of running ANY sort of business if you cannot be responsive to individuals?
2 For crying out loud, why call it customer ‘care’ if you don’t actually give a toss about the individual?
My suggestion is to disband the customer care department in such organisations and have a company motto that simply says:
“We genuinely care for you … Err that is …. If you will be so kind as to fit into our ‘system generated’ profile of what we think a customer must look like”
It makes me sick to be honest but it also makes me even more determined to carry on ranting about it … If I don’t rant about it I’m condoning it at best; and at worst I’m encouraging really crappy companies to carry on ignoring individual customers.