Now I am getting a bit irritated about these things. What is really getting me at the moment is the absolute stupidity – I can’t think of a kind word – of some design ideas.
How the hell can the people who invent/design these things take any pride whatsoever in their job. Or maybe it’s just me and I should perhaps just get out more.
These things may appear petty and nit-picking but to me they are important. They illustrate why I never simply accept the concept of ‘expert’ in design or innovation. No person with one iota of common sense would introduce these things.
Here are just a few of the things I’ve noticed that drive me mad! You will have other examples and I’m sure you will let me know:
1 Toilet roll holders positioned in public toilets (on trains and in hotels in particular) in places that require the person sitting on the seat to be a contortionist to reach the toilet roll. Then when you do finally reach the toilet tissue the roll doesn’t ‘roll’ and you end up with the tissue breaking off at every perforation!
2 Those vacuum sealed clear plastic surrounds on electrical goods like memory sticks that are simply impossible to open without getting a knife or a pair of scissors and literally hacking your way through to the product. We risk amputations of fingers just to get to our precious appliance.
3 Tomato ketchup plastic sachets that simply refuse to tear despite your best effort - even with your teeth! – I mean who carries pair of scissors or a knife into a motorway service station when all you want is a burger with ketchup!
4 Milk cartons that require a corner to be cut off to enable pouring and doing it results in spillage every single time you cut the corner.
5 'Post it' note sealed packs that are simply impossible to get open (and that includes attempting to tear the thin covering with your teeth) without scissors or a knife.
We can and should laugh at these things but on the other hand I think there is a serious issue here. This stuff is so simple and yet it doesn't get any better. Why in hells name don't the designers try these things out before they are applied in practice?
Front line employees would never do anything so stupid.
For instance – it’s surely possible for someone to sit on a toilet seat and - without having the IQ of Albert Einstein - work out where might be difficult for people to reach the tissue!!
Surely the person who designed those vacuum sealed packs tried them out with a small group of guinea pigs before the product is mass produced – CLEARLY NOT!!
Maybe I am missing something obvious but if so I just cant see it ….