Tuesday, March 18, 2008

Simplicity Wins Again!

In my reading matter I came across a story today that Munich-based software company Codemart was awarded the Innovation Prize 2008 of the SMB Initiative for its web-based mind-mapping tool MindMeister.

I am not into IT in a big way but what I loved most about the press coverage of this story were the following two extracts;

“The simplicity of the solution as well as the clear end user benefits convinced us“, said Prof. Dr. Carsten Felden, professor for Information Economy and Business Informatics of the Technical University Bergakademie Freiberg at the reward ceremony.

And this absolute gem - I promise I didn't write it!

"Codemart is a privately held software development company specializing in highly usable web applications, mainly built on the Ruby on Rails technology. Our team of skilled nearshore developers provide top quality services at attractive rates. Committed to the “less is more” principle, we think that in software, like in most things, simplicity is the key to success."

Amen to that - you won't find me disagreeing!


Mike Gardner said...


Trevor Gay said...

Hi Mike - Hope you are well - Good question - I had never come across it either!

Apprently it means using people in nearby countries ... this is one definition I found on the web. I learn many things every day!

'Nearshore outsourcing is the practice of getting work done or services performed by people in neighboring countries rather than in your own country. Many companies in the United States, for example, outsource work to Canada and Mexico. Geographic proximity means that travel and communications are easier and less expensive, there are likely to be at least some commonalities between the cultures, and people are more likely to speak the same language.'

David Wike said...

Pity they didn't apply the Simplicity principle to their communications!

Trevor Gay said...

Hi David - Perfection is not always possible I guess :-)

Gabe said...


Don't know if I already sent this to you via e-mail but here is a fantastic article in last months WIRED magazine Keep it Simple, Stupid!. Your posts' reference to Ruby on Rails spurred my recollection of this article. Enjoy!

Trevor Gay said...

Thanks Gabe - I will check out the article - appreciated :-)